Digital Divide Data (DDD) delivers high-quality business process outsourcing services to clients worldwide. It offers digital content, data, and research services to various businesses which include training data sets for AI and Machine Learning.
DDD believes in the importance of getting the word out to customers about who they are, what their products and services are about, and what makes them different from competitors. As with any business, the end goal is to increase awareness and conversion, whether through sign ups, calls, or any other actions by a user on their website.
To help reach these goals, Fortify is helping DDD become visible online and generate more traffic, leads, and revenue through Search Engine Optimization (SEO) and Pay-per-Click Advertising (PPC).
Fortify helps improve and optimize DDD’s website with the objective of ranking on search engines like Google.
Additionally, it helps create and manage Google Ads campaigns for DDD to be able to harness search intent and maximize Google’s massive reach.